The I Choose Love Project | Healing the Divides Within and Among Us All

The I Choose Love Project

The Journey to Healing the Divides Within and Among Us All

a personal message from Christina, our founder & CEO

Dear Reader,

Johnny, the man you see in these photos, approached me on the street three days after the protests and counter protests in Charlottesville, VA in 2017.

Johnny is a recovering white supremacist, covered with 33-swastika tattoos, and marked by a checkered and violent past.

He’s also a man who has been desperately trying to leave his past behind him, become a productive member of society, and learn how to love.

Johnny didn’t know, when he approached me that day, that the mission statement for my company is “to heal the hearts and minds of people everywhere and teach the world to love.”

He didn’t know that I am a truth teacher, a spiritual healer — and that my purpose as founder and CEO of Teaching the World to Love™ is to live an aligned life — healing myself, healing others and sharing a deep and transformative kind of love with everyone I meet.

He. Had. No. Clue.

But, it appears God had a plan.

Truth is, God always has a plan; we just need to be awake enough to realize His plan when it reveals itself.

And it appears God’s plan includes a journey of healing and redemption for Johnny.

A journey that I am supposed to take him on.

A journey I suspect we will all learn and heal from — particularly as it relates to the places where we all harbor intolerances and hate of some kind.

— a journey into the depths of choosing love – even when it’s really hard to.

Below are a few videos we hope will inspire you. On the last video I tell the story of what happened on the day Johnny approached me on the street — and I knew, in an instant, that I was not only being shown symbols of hate but I was also being shown my own capacity to love.

Please follow us on Facebook and Instagram @ichooseloveproject so that you’ll know when the journey kicks-off. We’ll also be doing live broadcasts and behind the scenes live streaming all along the way. This is going to be an emotional ride and as a result, we believe that what happens in front of the cameras is just as important to share as what’s happening behind the scenes.

Here’s to the journey of healing, redemption, love . . .

. . . and healing the divides within and among us all.

Each one, teach one. Each one, lead one. As we heal ourselves, we heal one another.

If you’d like to help, please reach out or click the “donate” button below.

Deeply in love with love,

Choosing Love. Even When It’s Hard To.

Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that.

~Dr. Martin Luther King, Jr.

The I Choose Love Project

Ninety-five percent (95%) of the American population wants to live in a loving and tolerant world.

Yet, nine in 10 Americans believe that our country is too divided and apart.

How can this be? If the overwhelming majority has a common desire, why is it not a fact of life?

At The I Choose Love Project, we will walk the streets of America to uncover just that. We will pull together the resources of many to create a documentary collage of stories told from people just like you — people who desire to live in a loving, tolerant and peaceful world but feel powerless and helpless as to how to.

We will explore this sense of helplessness, we will probe the sources of these frustrations, and we will give rise to the power of the human spirit as we learn to choose love, even when it’s really hard to.

Watch this inspirational trailer to learn more.

It isn’t enough to talk about peace. One must believe in it. And it isn’t enough to believe in it. One must work at it.

~Eleanor Roosevelt

The Inspiration Behind The I Choose Love Project

Before you think you’re powerless to help, listen to The I Choose Love Project creator, Christina Renée Joubert, talk about how a chance encounter with a man covered with 33 swastika tattoos (Johnny!) inspired The I Choose Love Project and how that encounter taught her about her own capacity to love.

There is a LIGHT in this world. A healing spirit more powerful than any darkness we may encounter. We sometimes lose sight of this force when there is suffering, and too much pain. Then suddenly, the spirit will emerge through the lives of ordinary people who hear a call and answer in extraordinary ways.

~Richard Attenborough

If you do nothing else, simply commit to BEING THE CHANGE.



If you ever think you’re too small to make a difference, you have never been in bed with a mosquito.

~Betty Reese